About British Forces Discounts

Saying Thank You to the Forces, Since 2011

We bring together discounts from UK businesses, from the café near your base to national brands, so serving personnel, veterans and reservists can find everyday savings in one place.

  • 20,000+Forces discounts
  • Since 2011supporting the Forces
  • UK-widelocal & national offers

Why we started

Life in the Armed Forces can mean long deployments, regular moves and plenty of time away from family. Lots of businesses wanted to show their appreciation, but there was no simple way for Forces personnel to find those offers.

British Forces Discounts was set up in 2011 to bring them together: one website where businesses can offer the Forces community a discount, and where personnel can find savings near home, near their base or online.

How it works

For Forces personnel

Search by town, category or military base to find offers on dining, shopping, travel, days out and more. Register, get your Forces Discount Card, and start saving.

Register as Forces personnel →

For businesses

List a Forces offer in minutes to show your support and reach a loyal local audience. Businesses can also choose to be featured at the top of their town’s results.

Register your business →

What we stand for

Gratitude

Every offer on the site is a business saying thank you to the people who serve our country.

Trust

Offers are for the Forces community, and listings are kept up to date.

Fairness

Savings for every rank, every service and every region, from small local shops to national brands.

Who we are

British Forces Discounts is run by Staff Benefit Solutions Limited, a UK company that also runs Health Staff Discounts and Key Worker Discounts.

Get in touch

Registered members can contact our support team through the Help Desk once signed in.

To everyone who serves, and everyone who has served: thank you.